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Lauren McCarthy

Senior Account Manager, Eleven PR

Since graduating in 2015, Lauren has spent two years in Public Relations specialising in the premium lifestyle sector.

She has worked across a range of clients including Auckland Art Fair, Semi Permanent, Aesop, Magnum, Deep Creek Brewing, and Skinny Mobile, and was the international delegate liaison at New Zealand Fashion Week for two years running.

At TBWA\ she is the day-to-day client contact for PlayStation NZ, which sees her managing key media relationships, writing and distributing communications, and the strategic planning and execution of activations and events.

She supports a number of other key accounts, involved with the planning, brief creation, media pitching and liaison for clients including Asahi Super Dry, Carnival Cruises, Philips Sonicare, and Skin Therapy.