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Pirates in the News

We are ambitious - made up of movers and shakers within the industry, across culture, and beyond borders.
Backslash Releases 2018 Global Pre-Trends Report
Backslash Releases 2018 Global Pre-Trends Report

TBWA\Worldwide

Study predicts the convergence of unexpected worlds, asserts implications for brands and consumers in year ahead.

TBWA\Auckland & Carlsberg create probably the best pie in the world
TBWA\Auckland & Carlsberg create probably the best pie in the world

TBWA\Auckland

TBWA\Auckland and global brewing masters Carlsberg have created a fine edible they’re calling “probably the best pie in the world right here in New Zealand”.

TBWA\Auckland drives bowel cancer awareness with revolutionary Shortland Street campaign
TBWA\Auckland drives bowel cancer awareness with revolutionary Shortland Street campaign

TBWA\Auckland

TBWA\Auckland has taken a revolutionary approach to a charity awareness campaign for Bowel Cancer New Zealand (BCNZ).

Eleven PR launches Krispy Kreme in NZ
Eleven PR launches Krispy Kreme in NZ

Eleven PR Auckland

TBWA Group division Eleven PR has been appointed to launch the iconic Krispy Kreme doughnut brand in New Zealand.

Australian Department Store Tells the Sweet Christmas Tale of an Expat Gingerbread Man
Australian Department Store Tells the Sweet Christmas Tale of an Expat Gingerbread Man

TBWA\Sydney

Created by TBWA\Sydney, “Now It Feels Like Christmas” follows a prodigal gingerbread man as he embarks on the kind of backpacking adventure people have in college.

Foxtel Launches The Foxtel Now Box Via TBWA\Sydney
Foxtel Launches The Foxtel Now Box Via TBWA\Sydney

TBWA\Sydney

The campaign, by TBWA\Sydney, creates a spectacular and imaginative world, demonstrating how Foxtel is living up to its promise of providing easy access to entertainment that’s for everyone.

15 ways to disruptive innovation: what you can learn from successful startups and corporate innovators
15 ways to disruptive innovation: what you can learn from successful startups and corporate innovators

TBWA\

Jean-Marie Dru, Chairman of ad giant TBWA Agency Network, has put together a range of compelling innovation case studies and methodologies in the book 'The Ways to New: 15 Paths to Disruptive Innov...

TBWA\Melbourne CEO Kimberlee Wells makes B&T's Women in Media Power List 2017
TBWA\Melbourne CEO Kimberlee Wells makes B&T's Women in Media Power List 2017

TBWA\Melbourne

On top of being awarded Best Ad Campaign for ANZ Equal Future, TBWA\Melbourne's Wells makes Women in Media Power List 2017

TBWA\Auckland shortlisted in Spikes Digital category
TBWA\Auckland shortlisted in Spikes Digital category

TBWA\Auckland

TBWA\Auckland has made the cut at the shortlist stage of the Digital category for The Salvation Army 'The Unexpected Homeless'.

Pigeons peck away at Australian apathy for marriage equality
Pigeons peck away at Australian apathy for marriage equality

TBWA\Melbourne

The ad, by TBWA\Melbourne, portrays the reality of leaving the vote to chance by showing a flock of pigeons picking randomly from piles of breadcrumbs labelled ‘for’ and ‘against’.